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🌸 Subhadra Yojana: Empowering Women in Odisha 🌸

🌸 Subhadra Yojana: Empowering Women in Odisha 🌸

The Subhadra Yojana, launched on September 17, 2024, by Prime Minister Narendra Modi, is a groundbreaking welfare scheme aimed at empowering women in Odisha. 🌟 With a substantial budget of ₹55,825 crore allocated for 2024–2029, the initiative seeks to provide direct financial assistance to over one crore women, fostering economic independence and social upliftment. 💪


🎯 Objective of Subhadra Yojana

The primary goal of Subhadra Yojana is to offer financial support to women from economically weaker sections. Eligible beneficiaries receive a total of ₹50,000 over five years, distributed as ₹10,000 annually in two installments of ₹5,000 each. 🏦 These installments are disbursed on Raksha Bandhan and International Women’s Day, ensuring timely support. 🗓️


🔑 Key Features

  • Eligibility: 👩‍🦰 Women aged 21 to 60 years belonging to economically weaker sections are eligible. Exclusions include government employees, income-tax payers, and those receiving over ₹1,500 monthly from other government schemes.
  • Registration: 📝 Registration commenced on September 1, 2024, and over 50 lakh women have already enrolled. There is no deadline, encouraging widespread participation. 🌍
  • Incentives: 💳 To promote digital transactions, the top 100 beneficiaries in each gram panchayat and urban area with the highest digital transactions receive an additional ₹500.
  • Subhadra Debit Card: 🏧 Beneficiaries are issued a “Subhadra Debit Card” to facilitate seamless transactions and financial inclusion.

🚀 Implementation

Leveraging the JAM Trinity (Jan Dhan-Aadhaar-Mobile), the scheme ensures efficient fund transfer directly into Aadhaar-linked bank accounts. Completion of e-KYC is mandatory for beneficiaries. As of the launch date, ₹1,250 crore had been transferred to over 25 lakh registered women, marking a significant milestone. ✅


📈 Recent Developments

  • KYC Updates: 🛠️ About 2 lakh beneficiaries are yet to update their KYC details, and Deputy Chief Minister Pravati Parida has urged them to complete the process promptly. 🔄
  • Re-enrollment: 🔙 17,000 women who had opted out have been re-enrolled, demonstrating the government’s commitment to inclusivity. 🌈

🏛️ Political and Economic Impact

Subhadra Yojana was a pivotal promise in the BJP’s 2024 election manifesto in Odisha. Named after Devi Subhadra, sister of Lord Jagannath, the scheme holds cultural significance while countering existing programs like the BJD’s Mission Shakti. 🌟 Economists predict that the initiative could contribute ₹2.5 lakh crore to Odisha’s economy over the next five years, creating a multiplier effect. 📊




🌟 Conclusion

The Subhadra Yojana stands as a landmark initiative in Odisha’s journey toward women’s empowerment. By providing direct financial assistance and promoting digital financial inclusion, the scheme aims to uplift millions of women, fostering a more equitable and prosperous society. 🌺

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